After doing a few things with the new name I have come to the conclusion the rebranding was a terrible idea and has lead to less useage.
Typeing into google Horizen, google wants to auto correct it to the correct spelling HoriZON. Knowing you have to spell it wrong(right?) to get the correct results. its wierd telling a friend its horiZEN, with a EN not a ON… it just feels dumb having to explain it.
Typing “Horizen fourms” into google and hit enter, it thinks im looking for Horizon Forums, or many other things with the correct spelling. Google thinks im mispelling it and is returning search results for the correct spelling. This is terrible for a brand name.
ZenCash was the only ZenCash, typing it into google instantly brought up the right stuff. “Horizen” is a misspelling of the word Horizon, and causes problems with alot of search engines.
I know its more then a cash platform, however ZenCash was alot more original. Just a couple things I have noticed with the new brand name.